MCN Cooperation Terms & Revenue

Terms first, in public

Three cooperation tiers apply only to Douyin-scene commercial revenue that both parties agree in writing and the institution helps to secure, manage or settle.

Distributable revenue = amount actually received − platform technical service fees − refunds. Creator revenue = distributable revenue × the confirmed tier. Tiers are a Douyin commercial arrangement, not a qualification level for the festival, INDEX or the market.

• No onboarding fee. Production, tool purchases, paid promotion and external professional services follow actual choices and budgets, confirmed before any spend.
• Accounts stay in the creator's real name; existing works, characters, worlds, trademarks, clients and channels keep their original ownership.
• Works completed independently during the term remain the creator's under applicable law; commissioned, invested, co-produced or brand projects are settled per project document.
• Market licensing is confirmed per work, per right, territory, medium, language, term and exclusivity — an MCN signing never grants blanket or perpetual worldwide exclusive rights.
• Standard term 12 months · 30-day notice to exit · 90-day client protection · every distribution, agency or trading deal is a separate agreement.
• Token procurement is a cost item, not commercial revenue: the three tiers do not apply, and buying tokens grants the institution no rights in works, characters, prompts or models.

FAQ

Do I still own my account after signing?

Yes. Accounts are held in the creator's real name. The institution only obtains platform binding, commercial agency and the operating permissions agreed in writing.

Is all my revenue shared after signing?

No. The three tiers apply only to Douyin commercial revenue within the agreed scope. Other platforms, existing clients not delegated to the institution and independent projects are handled by list or per project document.

Is the Morning Star share always 70%?

The exact share is agreed individually, with 70% as the maximum, and written into the formal agreement.

Can I apply without many followers?

Yes. Assessment weighs work, voice, execution, rights awareness and commercial fit. Whether a specific platform task can be taken still depends on current platform eligibility and permissions.

I already have brand clients — what happens to them?

They are listed at signing. Revenue not delegated to the institution is not automatically included; orders that need the institution's help are confirmed in writing, one by one.

Must I buy tokens through the institution?

No. The official token channel is a voluntary, paid option with no free credits. Not using it does not affect your tier or core rights.

Does signing include free production or promotion?

There is no onboarding fee, but production, paid promotion, translation, legal, registration and technical delivery are confirmed separately by need, quote and budget.

How is revenue shared when a work enters the Hong Kong AI Film Market?

Distribution, agency, rights trading, financing and co-production use independent project terms; the Douyin tiers do not carry over. Licensing, fees and settlement are confirmed in the project document.

Is an INDEX page a copyright certificate?

No. It is for indexing, retrieval, discovery and collaboration. Rights remain determined by applicable law, contracts, registrations or other valid evidence.

Does signing guarantee festival selection or brand deals?

No. Jury results, brand choices and channel adoption follow their own professional judgement and conditions. The institution provides agreed preparation, communication and execution support.

Can creators outside China join?

Yes. The program is global. For overseas creators the core is China distribution and licensing through a registered mainland operating partner, festival credentials, Rights Cell + INDEX records and the market pathway; Douyin tiers apply only if Douyin commercial work is part of the agreement.

What happens when the cooperation ends?

Unbinding, permission revocation, document handover and in-flight orders are completed per the agreement. Signed distribution, licensing or co-production projects continue, settle or terminate under their own documents; accounts and existing IP keep their original ownership.

Program terms per the Global Growth Program V8 (September 2026) and the announcement of 4 September 2026. Contact mcn@hkaiiff.org.